Vegemite ice cream is coming to Australia but is this latest food trend just a step too far?
The announcement came via a Twitter post from the makers of the iconic spread.
Vegemite's makers haven't revealed exactly when the ice-blocks are going on sale but certainly in time for summer.
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However, Australia's response to the new treat could be described as less than impressed.
While some Twitter users thought the ice-block announcement was a joke, Vegemite claims it is true, going as far as tweeting the recipe.
One Twitter user jokingly sent a tweet to New South Wales Police saying: "I'd like to report a crime".
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