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Shoppers outraged as Peter Alexander charges 'fat tax'

Australian pyjama brand Peter Alexander has been accused of charging a ‘fat tax’ for their garments.

The Australian sleepwear label has defended the NZ$10 price gap placed on its plus-sized garments by saying that ‘fabric consumption’ and a difference in design is to blame, according to the NZ Herald.

"It is these different patterns, along with the size of production run and to a lesser extent fabric consumption, that impacts the price of the styles," a statement read.

Outraged shoppers have taken to social media, with consumers saying the jump in price is unfair.

"They use more material on a size 14 than a size 6, but they are the same price … and then suddenly a size 18 costs $10 more," wrote Belinda Cox on Facebook. "The difference in material costs would be minimal.

"Just because other companies also do it, doesn't make it right."

"I have to say I am one of the plus-sized customers and agree that it seems unfair to have been charged $10 more for the navy pj's," another shopper wrote.


Peter Alexander's Tropical Vibes Mid Short pyjamas are more expensive for a plus-size version.
Peter Alexander's Tropical Vibes Mid Short pyjamas are more expensive for a plus-size version. Source: Peter Alexander Website/1 NEWS graphic


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