A new UK public health campaign is urging middle-aged drinkers to have two regular alcohol-free days in a bid to improve their health.
It comes after a YouGov poll found people between 45 and 65 years of age are the most likely to drink more than the recommended guidelines of 14 units per week, the BBC reports.
The poll also found that the age group reported cutting back on drinks was much harder than healthy eating and regular exercise.
The YouGov poll, by Public Health England and alcohol education charity Drinkaware, surveyed nearly 9000 adults aged between 18 and 85 between May and June of this year.
Public Health England spokeswoman for liver health Dr Julia Verbe said, "Having a day off gives you a chance to clean your system and give your liver a rest.
"People have also told us that the idea of a 'drink-free' day is much easier to manage than cutting down, say, from one large glass of wine to a small glass of wine."