Whatever you do, don't poke the bear.
That's the message from the Melbourne camp, wary of a fired up and rampaging Jason Taumalolo heading into Sunday's NRL grand final.
After setting all kinds of records and powering North Queensland to a shock place in the last game of the season, Taumalolo holds the key to a second Cowboys' premiership in three years.
But the Storm are refusing to bait last year's co-Dally M winner after watching Parramatta and the Sydney Roosters lay down the challenge to the Kiwis' wrecking ball, only to have the plan blow up in their faces.
"I won't be firing him up," Jesse Bromwich said.
"I'm really good mates with Jason through the Kiwi team. I don't think he'll need any more firing up - it's a grand final."
The Storm refused to wave the red rag in front of the Cowboys' lock after the Eels and Roosters fell into the same trap in weeks two and three of the finals.
After the Eels' pack pinpointed him as the man to stop in their semi-final, Taumalalo ran riot with a 230m display.
And after Roosters prop Jared Waerea-Hargreaves told him to "bring it on" and Dylan Napa described him as the key to stopping the Cowboys, he once again turned the game.
He bulldozed 239m while Waerea-Hargreaves and Napa made 61m and 44m respectively.
Taumalolo has run for 200-plus metres in four consecutive weeks and has 4946m for 2017 and, barring injury, on Sunday he will become the first forward to make 5000-plus metres in a season.
Melbourne assistant coach Jason Ryles says the Storm can only try to limit the damage done by Taumalolo who he rated as a once in a generation player.
"One thing is that you don't call him out - you don't poke the bear," said Ryles.
"You don't stop him, you just try to limit his impact as much as you can and, obviously, we have a plan around that but it's one thing saying it and another doing it."