It's believed at least 46,000 New Zealanders have foetal alcohol syndrome (FAS).
Seven Sharp met and talked with six mums and their kids affected by FAS.
It's a topic most people don't realise the true extent of damage drinking while pregnant can have on unborn kids.
All the mums agree they're not bad kids just victims of an uncontrollable condition they are managing without national help, so should there be?
See Kristin Hall's full story tonight on Seven Sharp.