Homegrown event organisers have been contacted by 45 people who have been the latest targets of concert ticket scams.
Kelly Wright, a spokesperson for the Wellington Kiwi music festival, said it expects many more may have also been the victims of scammers on Facebook.
Ms Wright said she's aware of scammers that had made up Facebook accounts, contacted people wanting tickets on Wellington-based public Facebook group Vic Deals, taken the money from purchasers and sent them a screenshot of a Homegrown ticket that had also been sent to multiple other people.
Purchasers had become aware they’d been scammed after the seller deleted their Facebook account or when others posted online about dodgy dealers.
"We’ve been caught on the back-foot, we'll be exploring all avenues for next year to resolve the issue," Ms Wright said.
Ms Wright said the record six and a half week early sell out of 18,000 tickets to the event has led to more time for dodgy behaviour to occur, compared to last year when tickets sold out a week and a half before.
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