Viral story: Graphic warning - Missing 'O' at Auckland Airport Countdown a rude welcome to overseas visitors (pic inside)

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1 NEWS

Warning: Some readers may find this content distressing. 

Visitors arriving at Auckland Airport may take a second look at the Countdown supermarket, which lost the "O" from its illuminated sign.

The Auckland Airport Countdown sign missing one vital letter.

Source: Instagram: Cattrin

The vital letter has apparently fallen victim to an electrical fault for the past three days.

Countdown sign.

Source: 1 NEWS

A photo of the sign was posted on Instagram with the caption: "There's only one place I shop... Ps @countdown_nz your sign has been broken for 3 days and long may it last."

New Zealanders have been relishing Countdown's glitch in social media comments.

The NZ Herald reports a Countdown store at Northcote on Auckland's North Shore lost its "O" last year, and Countdown Invercargill also had a faulty sign a few years ago.

A Countdown spokesperson says the sign has now been fixed.

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