Chiefs and former All Blacks forward Liam Messam has raised more than $18,000 in just three days for a little girl with a rare form of cancer.
A Givealittle page was made for two-year-old Ka’iulani Forbes who has a softball-sized tumour in her abdomen, which affects her spine and bones.
Her whanau are fundraising to get Ka'iulani overseas for treatment, which could cost up to $2 million.
Messam refers to Ka'iulani as "our little princess" in the fundraising video.
He wrote on the Givealittle page that surgery was too risky and chemotherapy hadn't worked so far.
One of the donors, Tina Arthur, wrote: "Sending so much love and light to a little girl I don't know but wanted to give a little... to help a little."
A donor named Kazmo said: "I don't have much to give but I felt I needed to give something! Anything!"
Andrew Briscoe said: "As a survivor of neuroblastoma 28-years-ago as a 4-5-year-old, I can't not donate to little Ka'uilani's cause."
Donations are even coming in from off-shore, with Craig Samuel writing: "Be strong, don't give up the fight. From a very humble rugby fan from the UK and more importantly a recent new father."
The majority of donations were private, but public gifts ranged between $5 to $500.
Messam said if he was able to raise $50,000, he would shave his hair.
"Having young children myself, I can only imagine the stress of the challenges they are facing and would like to do as much as I can to help support this whanau," he said.