Lady Gaga boosts Rangiora software company

Pop superstar Lady Gaga is using New Zealand software to connect with her enormous fan base.

Superstar Lady Gaga is using Kiwi software to connect with her enormous fan base. Source: 1 NEWS

It's got Rangiora company Shuttlerock that runs the technology in a spin, as they come to terms with attracting such a high profile client.

Gaga, with 41 million Twitter followers, has called on her Japanese fans to upload images to her website using Shuttlerock's visual marketing software.

"To get a global superstar like Lady Gaga is just out of this world," says Shuttlerock's Paul Bingham.

Shuttlerock has been up and running from a small office in Rangiora for two years. They already have high profile clients such as the All Blacks as well as others in the US, Japan, Australia and the UK.