"It is clearly monetising Māori culture for its own purposes and failing to embrace the culture in its appointment of staff," an Auckland councillor says.
Flights have now dropped to an average $150 dollars one way, and the carrier is providing free trips for immediate family members of those killed as well as discounts for wider family.
The National and NZ First MPs spoke on TVNZ1 Breakfast's political panel.
The airline has been looking for ways to stimulate domestic demands since announcing a profit downgrade last month.
The National Party leader shared his thoughts on the issue on TVNZ1's Breakfast today.
Urgent talks between the airline and unions are underway in a bid to stop the strike by the airline's engineers.
Sir John, a board member said thousands of flights would be cancelled if the strike goes ahead.
Close to 42,000 people are booked to travel domestically and internationally on 21 December.
The NZ First MP took aim at the safety campaign calling it, "a juvenile mish mash that trivialises safety."